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iPhone 5 is finally here – but is it revolutionary?
Evrythng.com founder and former FT columnist Andy Hobsbawm, self-confessed consumer tech geek and the guy responsible for starting the world's first international web agency, digs deeper into this week's biggest tech and gadget hit and misses.
Apple finally revealed the new iPhone 5 this week, with the usual frenzy of tech and mainstream media hype and excitement that accompanies the arrival of almost any new product from Cupertino. As expected from the barrage of online rumour beforehand, the new iPhone 5 is slimmer, features a bigger screen and a noticeably faster processor and 4G LTE mobile web functionality. But is it really, as Apple's minions would have us believe, 'revolutionary'?
Andy says: "So much about iPhone 5 was leaked this time, the bartender in the Dog and Duck could have told you what's in it. And it does feel more evolution than revolution. But Apple don't need to reinvent the wheel or add gimmicky features like Nokia's charging cushions - it has got a formula that works and for now its competition can only imitate."
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