06/03/2013 10:38 | By Joe Minihane, contributor, MSN Tech

Google Shopping Express - same day delivery service on trial

Search giant priming service involving local shops and couriers


Google HQ (© Rex)

Google is plotting a new home delivery service which will allow users to order items from local shops and have them delivered the same day. Called Google Shopping Express, the offering has been undergoing testing in the past few weeks, according to ‘a person familiar with the test’, speaking anonymously with Reuters

It appears the aim of the new service is to take on the likes of Amazon and eBay. Like those two giants of web retail, Google Shopping Express would provide a place where local shops could ply their wares before being shipped by third party couriers.

Google is said to still be toying with how to charge for the service. The source said that the Mountain View, California company was weighing up asking users for an annual fee or simply adding a small charge to each transaction.

In a somewhat cryptic email to Engadget about its plans for Shopping Express, Google said, “We are always working to build a delightful shopping experience for users, in close partnership with retailers, and to empower businesses of all sizes to compete effectively.”

The trial is currently being run in the San Francisco area. But don’t be surprised to see a wider rollout as Google tries to steal a march on Amazon and eBay.

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