Updated: 18/09/2012 09:00 | By pa.press.net

Toys R Us gets into tablet market

The Tabeo's main competitors include LeapFrog Enterprises' LeapPad


The Tabeo's main competitors include LeapFrog Enterprises' LeapPad

The Tabeo's main competitors include LeapFrog Enterprises' LeapPad

Toys R Us plans to launch its own tablet computer aimed at children called Tabeo on October 21.

The news comes ahead of the festive season, which can account for up to 40% of retailers' annual sales.

Toys R Us has focussed on exclusive toys rather than discounts as it faces tough competition from online retailers including Amazon and discounters such as Wal-Mart.

The seven-inch tablet comes with 50 apps selected for children, including games such as Angry Birds and Fruit Ninja, and a book app called istorybooks. It will retail for 149.99 US dollars (£93.79) and runs on Google's Android software.

Toys R Us sells other electronics including Apple's iPad, but this is its first store-brand tablet.

The Tabeo's main competitors include LeapFrog Enterprises' LeapPad and VTech's InnoTab.

2Comments
Report
Please help us to maintain a healthy and vibrant community by reporting any illegal or inappropriate behavior. If you believe a message violates theCode of Conductplease use this form to notify the moderators. They will investigate your report and take appropriate action. If necessary, they report all illegal activity to the proper authorities.
Categories
100 character limit
Are you sure you want to delete this comment?